Executive/Personal Assistant to UHNW Principal / in San Francisco, California

We are seeking an exceptional Executive/Personal Assistant to support a founder in San Francisco. This is a highly dynamic role for a polished, resourceful, and service-oriented professional who can operate seamlessly across both business and personal responsibilities. The right candidate will be comfortable working in a fast-moving, evolving environment and will bring a high level of judgment, discretion, and execution to all areas of support. This role requires someone who thrives in ambiguity, takes ownership naturally, and is motivated by the opportunity to build a long-term, trusted partnership.

Responsibilities

• Provide high-level support across professional and personal matters
• Manage complex scheduling, logistics, and day-to-day coordination
• Oversee child-related logistics, including school, camps, activities, and paperwork
• Assist with personal financial organization and related coordination
• Help drive personal projects and other lifestyle-related initiatives
• Support broader household and family-related needs as they arise
• Serve as a true right hand, creating leverage and helping the principal stay focused on top priorities
• Adapt to evolving needs and help shape the role over time based on the principal’s priorities and the candidate’s strengths

Qualifications:

• Based in or near San Francisco
• Significant experience in a high-level Executive Assistant, Personal Assistant, or hybrid support role
• Strong operational and administrative capabilities
• Comfortable supporting both business and personal needs with equal care and professionalism
• Highly organized, proactive, and detail-oriented
• Excellent judgment, discretion, and follow-through
• Thrives in a role with fluid scope and shifting priorities
• Interested in building a long-term working relationship with a principal

Location: San Francisco, CA

Compensation: $150,000-200,000 base salary, depending on experience

Schedule: Full-time

 

Pocketbook Agency is acting solely as a recruiting and placement firm for this position and is not the employer of record for this role unless otherwise explicitly stated. All hiring decisions, compensation, benefits, and employment terms are determined by the client employer. By applying, you acknowledge that submission of an application does not guarantee placement or employment.

Pocketbook Agency is an equal opportunity recruiting firm and does not discriminate in its recruiting, screening, or placement practices based on race, color, religion, sex, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.